Thursday, November 28, 2013

Happy Thanksgiving!

Hi: Around this time of year  folks usually look back  on the past year and start thinking on what they  did and what they are grateful for and what they might want to change.  I guess I'm joining the party this year.  I can honestly say  2013 has been one of the most incredible years of my life!  I've been hospitalized 5 times this year for health concerns and worked les hours per day on average than ever before, yet I've made twice as much in my business than I did when I worked 29 hours a day everyday for the entire year !  I've earned a Lifetime  Directory Listing in Covington Who's Who and a listing  in the Poets and Writer's Directory which has enabled me to triple My income for poetry events buy getting me foundation  funding.  Thanks to those 5 hospitalizations my health is better than ever and I'm actually a LOT happier about my life!    I hope the rest of the year goes this well!

My goals for 2014 include continuing this blog.  ( I bet you were thinking I'd forgotten to be grateful for having done so or that I might actually not be grateful for it at all weren't you? )   get healthy enough to go on tour and schedule some more seminars.  I'm also bringing back the Skysaje Enterprise Poetry Contest and the Working Title 2 Anthology to be culled from it. Watch for more info on  that in future posts.  Happy Thanksgiving!

Friday, November 22, 2013

I Guess This is "Next Time" Huh?

Hi again:  I'm glad you liked my advice in the last post and I hope it struck a cord with you too.  There seems to be a lot of folks thinking that everything should be FREE!  There's another old saying I'm going to use here :  NOTHING WORTH HAVING WAS EVER THAT EASY TO GET!   Would you really want it to be?  An honest days work for an honest day pay and that's the way things ought to be, shouldn't it?  Will you help get us back there?  Just share this blog and maybe buy a few of my books to share with friends. Maybe  hire me to help set up your business, career etc.  No pressure,  but I do make a living giving advice. Visit my web site at http://www.skysajeenterprise.com

and check out my services. You'll find my rates fair and I don't promise what I can't deliver!   Like I said last time, its Fame AND  Fortune these blog posts are the Fame side, Paying clients are the fortune side and I need both! Don't you? See you next post.

Monday, November 4, 2013

Thanks for the Support!

Hi again folks! This  time it's back to the advice.  The saying as I recall it is  Fame and Fortune or if you prefer, Sales and Marketing.  There is a lot of talk these days about the importance of social media and how it has revolutionized the business world and truth be told it has but not for the reason most people think.  There is another old saying that used to just apply to women and dating.  It was " Why should they buy the cow if they can get the milk for free? " 

Originally this was intended to illustrate that women should "save themselves for mairage" and not be so promiscuous as to be seen as undesirable as a life partner.  I look at this as a business concept too.  Think about it, If you make all your services freely available through You TUBE  or Facebook you are not only devaluing the service but you are literally giving those companies the right to give your services away free of charge forever so you never make a dime.  For the record, after a 41 year career I can state with certainty that marketing is the fame side of the business. Marketing gets your name out there and gets you noticed but never makes you a penny! IT IS NOT DESINED TO GENTERATE REVENUE FOR YOUR BUISNES! THAT'S WHAT SALES EXSIT FOR!  A sale is the act of exchanging value. your valuable products and serves in exchange for an agreed upon amount of value representation. Sometimes this is monetary compensation. Some times it is products exchange ( Ie: sell $50,000 of product you get a new car.)  this is the Fortune side and if you notice Sales comes first in the business version because it is entirely possible for the whole world to know who you are and yet still die poor!

Something to think about till next time. See you then